Getting Started as a Service-Based Business
If you’re a new business owner who is looking to book clients and sell your services, here’s how you can get started.
Step 1: Start and grow an email list
Starting an email list can help you:
Position yourself as an industry expert by providing valuable and helpful content
Attract potential clients who are interested in your content and services
Build a relationship with potential clients and grow the “know-like-trust” factor that’s essential for them to hire you
Helpful blog posts:
Why You Should NOT Procrastinate on Building Your Email List
What Exactly Is a Lead Magnet, Content Upgrade, or Opt-In Freebie?
Recommended templates:
See our collection of lead magnet templates
See our collection of templates for coaches
Step 2: Introduce and Sell Your Service Packages
Once your audience knows you, likes you, and trusts you, you can now:
Introduce your service packages
Outline the details and benefits of your services
Sell your service packages
Helpful blog posts:
What Is Client Experience? (and Why It’s Important for Service Businesses)
25 Quotes to Inspire You to Provide an Amazing Client Experience
Recommended templates:
Step 3: Welcome Your New Clients
Once your client hires you and pays for your service package, you can:
Properly thank and welcome them
Set boundaries and manage expectations
Guide them through your process
Helpful blog post:
Recommended templates:
Step 4: End Your Process on a High Note
Once you’ve delivered your service package to your client, you can:
End your process on a high note
Provide additional resources
Ask for feedback
Ask for testimonials
Ask for referrals
Upsell or downsell your other offers
Helpful blog post:
Recommended templates:
Got questions?
Message us via our contact page and we’d be happy to help you!